Mego Toys
Why We Love

Mego Toys

Mego Toys is legendary—not just for reinventing the 8-inch action figure, but for defining it. Founded in 1954 by D. David Abrams and later steered into action figure greatness by his son Marty, Mego struck gold in the 1970s with licensed heroes sporting cloth costumes and swappable bodies—a format that became the standard for the era.

Fast-forward to 2018, and the spirit of Mego was revived with the “Marty Abrams Presents Mego” line, a nostalgic, lovingly crafted comeback featuring timeless fandoms like Star Trek, DC Comics, I Dream of Jeannie, and more—this time dropping exclusives at Target and Comic-Con. It’s a perfect tribute to the past and present of beautifully simple, sentiment-packed collecting.

"Mego redefined childhood heroes, cloth capes and all—and now, they bring that magic back with every reboot."

- Said every fan who just spotted a Mego figure on a store shelf for the first time in decades
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Collector's Guide

Vintage Cool, Reborn.

Mego collecting has always been about nostalgia with purpose. Vintage fans chase original '70s figures—complete with cloth costumes and iconic corners of the toy market. Restoration and original packaging can dramatically boost value, making condition king. Remember the early "Kresge Cards" (exclusive K-Mart blister packaging)? They’re incredibly coveted by vintage hunters.

For the modern collector, the revived “Marty Abrams Presents Mego” line is gold: high-quality rebuilds packaged in faithful retro style. These figures work as both kid-friendly display pieces and savvy collectibles. Partnering with major retailers like Target and Comic-Con blasts the nostalgia onto shelves—while staying strictly limited, making each piece a small treasure hunt.
Coolness Factor

Why Collector's Love it

Collectors adore Mego for the pure heart behind every figure—from the tactile cloth costumes that don’t feel toy-ish, to the nostalgic flashback they inspire. The brand delivers stories in plastic: your childhood heroes, your sci-fi obsessions, and your favorite TV shows—all in one retro box. And with modern runs hitting shelves in limited numbers, the rush of nostalgia comes with a collector’s thrill.
Signature Styles
  • Iconic 8-inch scale with fully cloth-costumed bodies
  • Interchangeable costumes and character heads for play and display
  • Bold vintage-style packaging—bubble cards and nostalgia to boot
  • Sci-fi innovation via Micronauts and the talking robot 2-XL
  • Carefully limited reboot editions with numbered runs for collectors
Big Collabs
  • DC Comics (Superman, Batman, Flash, Wonder Woman, etc.)
  • Marvel Comics
  • Star Trek: The Original Series
  • Planet of the Apes
  • Micronauts (original sci-fi creations)
  • Classic TV and pop fandoms (I Dream of Jeannie, celebrities)

More fun for Mego Toys fans
SCI-FI
Star Trek
DC Comics