Hello Kitty and Friends

Hello Kitty and Friends brings together Sanrio’s most iconic characters, offering a world of friendship, fun, and irresistible kawaii charm for fans of all ages.

Friendship never goes out of style.

Few franchises capture the magic of friendship and charm quite like Hello Kitty and Friends. Born from Sanrio’s genius in the 1970s, this universe revolves around Hello Kitty and an ever-growing cast of adorable characters, including My Melody, Keroppi, Badtz-Maru, Cinnamoroll, and more. Each character comes with its own personality, style, and fan following, making the franchise endlessly versatile and universally beloved.

Unlike traditional story-based franchises, Hello Kitty and Friends thrives on aesthetics, emotional connection, and the sheer joy of kawaii design. From plush toys and stationery to clothing, collectibles, and even theme parks, this brand has grown into a global cultural phenomenon. Whether you’re drawn to Hello Kitty’s sweetness, Badtz-Maru’s sass, or Cinnamoroll’s soft charm, there’s truly a Sanrio friend for everyone.
“You can never have too many friends.”
- Hello Kitty, delivering timeless wisdom with a bow and a smile. (Not a literal smile, obviously...)
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Collector's Guide

For collectors, Hello Kitty and Friends is a dreamland of variety. Plush toys are a cornerstone, with characters available in countless sizes and costumes. Funko has released adorable Pop! versions of fan-favorite Sanrio characters, while companies like Loungefly create stylish bags, wallets, and accessories featuring cute designs. Premium collaborations are also common — from fashion lines with brands like Levi’s to limited-edition figures and jewelry. Whether you’re starting small with stationery or diving deep into rare collabs, there’s no shortage of ways to bring Sanrio magic home.
Fun Fact!

Hello Kitty’s full name is actually Kitty White — and she’s canonically from London, England. Each Sanrio character has an official birthday, making the “friend group” feel like a real social circle fans can celebrate.

More fun for Hello Kitty and Friends fans
CARTOONS
Disney
Loungefly